Red Berries Market Size to Grow at a CAGR of 3.0% in the Forecast Period of 2023-2028

The ‘Global Red Berries Market Size, Share, Price, Trends, Growth, Report and Forecast 2023-2028’ by Expert Market Research gives an extensive outlook of the global red berries market, assessing the market on the basis of its segments like nature, type, form, application, and major regions.

The report studies the latest updates in the market, along with their impact across the market. It also analyses the market demand, together with its price and demand indicators. The report also tracks the market on the bases of SWOT and Porter’s Five Forces Models.

Red Berries Market Size, Share, Trends, Industry Report, Key Player, Major Segments, and Forecast

The key highlights of the report include:

Market Overview (2018-2028)

• Forecast CAGR (2023-2028): 3.0%

The increasing demand for red berries, due to their growing adoption as an ingredient in various food applications, is bolstering the growth of the red berries market. The growth of this market is driven by the growing demand for natural, organic ingredients in the food and beverage industry as well as the increasing disposable incomes of consumers. Red berries are frequently used as food additives due to their ability to retain the fragrance and add a sweetening effect to food items. Apart from this, red berries are used in the manufacturing of various cosmetics and hair products due to its sweet fragrance and ability to reduce the effects of aging on the skin.

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The grape segment of the red berries market has been flourishing, owing to the booming wine-production industry. Meanwhile, heightened demand for strawberries in the beverage industry for making strawberry shakes, smoothies and garnishing desserts, is contributing largely to the growth of the strawberry segment of this market. The rising population of health conscious consumers and their growing health concerns have impacted this market positively, owing to the large number of health benefits and medicinal anti-inflammatory properties that red berries possess. Furthermore, due to the delicious taste of red berries, they are increasingly being used in the preparation of flavoured alcohol and snacking items like candies and biscuits, which is adding to the overall expansion of the red berries market.

Red Berries Industry Definition and Major Segments

Red berries are small, juicy, edible fruits widely used in dairy products, bakery products, and snack preparations. Apart from their delicious and refreshing taste, they are highly nutritious and loaded with a number of impressive health benefits. Red berries contain bioactive ingredients like vitamins, minerals, iron, magnesium and sodium, among others.

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On the basis of nature, the market is bifurcated into:

• Organic
• Conventional

Based on type, the market is segmented into:

• Red Raspberry
• Cherry
• Strawberry
• Grapes
• Others

On the basis of form, the market is divided into:

• Powder
• Puree
• Juice Concentrate
• Others

Based on application, the market is classified into:

• Bakery
• Dairy
• Confectionary
• Beverage
• Others

On the basis of region, the market is differentiated into:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Red Berries Market Trends

The growing adoption of flavoured nutraceuticals for the fulfilment of vital nutrient needs and the rising demand for healthy snacking alternatives are the key trends observed in the red berries market. Increased expenditure on the cultivation of red berries to meet the surging demands worldwide is expected to augment the growth of this market. With the ever-increasing demand for frozen foods and the growing prevalence of midnight snacking among the youth, there is a burgeoning demand for frozen red berries, due to their low-calorie benefits and ability to retain their nutritional value.

The popularity of powdered red berries is also rising, due to their increased usage in bakeries to enhance the taste of cakes, doughnuts, and other confectionaries. Loaded with anti-oxidants, red berries like strawberries, raspberries, and cherries are increasingly paired with healthy breakfast items like cereals and yoghurt. They are also increasingly incorporated into a variety of diets including vegan, Mediterranean, and vegetarian. Besides, products flavoured with red berries are increasingly capturing a sizeable market due to their attractive packaging, sweet flavour, and high-quality contents. Large-scale promotional activities and advertising are further increasing the sales of products containing red berries, which is likely to bolster the red berries market in the projected period.

Key Market Players

The major players in the global red berries market report are

• Berryhill Foods Inc.
• Keygene NV
• Ocean Spray Cranberries, Inc.
• Polarica Ab
• Townsend Farms, Inc.
• Others

The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.